Radio Newark

We were thrilled and honoured to be asked to create the brand new look for our very own local radio station.

The new identity is the perfect combination of old and new, with the introduction of the digital element through the new signal-inspired 'N' icon, but also including a little nod to the past with the stylised FM dial. Carrying through part of the original identity with the use of the orange, but giving the colour palette a bit of a refresh with the introduction of the bright gradient and the strong contrasting blue.